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Book of the week: The start-up of you

The start-up of you by Reid Hoffman and Ben Casnocha is one of those books that a friend referred to me but I never got around to reading. Finally, last month my friend Jacob suggested the book for a...

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How Effective is Telecommuting?

Earlier today, I read an article on the Harvard  Business Review stating that Marissa Mayer (Yahoo) has eliminated the option for staff to work from home. I found this article fascinating because so...

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How To Design the Perfect Interview Outfit

Dressing for an interview is a crucial element in winning the job. Although it has been said that it’s the man (or women) not the suit that matters, the reality is that first impressions are...

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10 Marketing Jobs That Didn’t Exist 10 Years Ago

In today’s ever changing marketing landscape, technology is king. As such, the types of jobs that marketers fill has exploded into a wide variety of niches and specialties. I remember when I was...

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3 To Do List Apps That Will Change Your Life

Today kicks off my 30 day challenge to write a new blog post every day. I’m pretty excited to see how it turns out! I frequently write about productivity tools I use, but today I’m going to tell you...

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5 Ways to Spark Your Creativity

Feeling stuck or mentally blocked? I find that there are a number of ways that help me get the creative juices flowing. Here are my top 5 tips to stimulating the creativity muscle: 1) Spend time in...

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5 Qualities of a Great Manager

Being a good manager is tough. Most people have a hard time making the tough decisions and also trying to get their team on side. 1) Great Listening Skills Listening and communication are probably the...

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How to Create a Professional Headshot by Wendy D

Wendy D’s article is the first in a series of guest blog posts from local entrepreneurs, artists, marketers and authors. When Matt asked if I would be interested in doing a blog post about “headshots”...

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30 Day Blogging Challenge Complete!

Over the last few 30 days, I have been blogging every day as a challenge to myself to be creative and to develop new content for the blog. Publishing a new blog post every day has been fantastic in...

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How to Nail Your Profile Picture on Your Social Media Accounts

So I’m back from a two day creative break from posting new content to the blog. I’ve brainstormed some really neat posts that i’ll be uploading soon! Today, I want to talk about profile pictures for...

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When Should You Give Away Free Professional Advice?

As a marketer and blogger, I frequently get approached for professional advice by friends and acquaintances. I usually don’t mind giving people a few tips here and there but sometimes I wonder where...

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IBM Video Campaign: Smarter Marketing

I was at a BCAMA Breakfast Speaker Series event this morning and I had the pleasure of hearing a number of senior level marketers speak on the topic of “Re-inventing the Role of a Senior Marketer“, One...

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5 Ways To Advance Your Career

The millennial generation is often criticized for being lazy, self-centred and lacking foresight. At times I agree with this statement but generally, I think millennials are really just misunderstood....

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